About Page // Nina’s Bees

background

Nina’s Bees is an Australian boutique apiary practicing organic beekeeping methods to produce handcrafted oils, butters, botanicals, beeswax, and balms in small batch quantities. These all-organic products are not only good for the consumer but also for the environment.

target & goals 

Nina was looking for assistance in crafting a charismatic About Page that adequately communicated her story, value, and trustworthiness. She wanted to share her practices and the reason she’s so passionate about keeping them standard. The primary goal was to let Nina’s story sing in all of its glory.

my special ingredient 

Breaking up the content into sections promotes better readability so viewers will at the very least read the first few sentences of each section. Because Nina had so many valuable points to hone in on, this structure betters the chance that they will all be noted. Seeding her theme of bees throughout the entire page all keeps the story consistent and enjoyable to follow while highlighting the true essence of who Nina is and what her business is all about.

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Website Copy // Lauren Alisse Photography